Top Water Advocate bids Farewell at Alberta Ecotrust AGM
Danielle Droitsch, the environmental lawyer and
advocate who has generated big waves in the provincial water scene since
her arrival in 2004, bid farewell to Alberta at the March 24th Ecotrust
AGM. Speaking to an audience of
over 50 Ecotrust partners and friends, she spoke with humour and eloquence about her work in the province and the lessons she's
learned, first as the Bow Riverkeeper and then as the founder and executive
director of Water Matters. The real
strength of Alberta's
environmental movement, she said, is its people, who work as tireless
volunteers to protect the air, water, and native plants and animals of this
"very special place." Droitsch, who is
moving to Washington, D.C.
at the end of the month to help with family obligations, said she will
particularly miss the landscape, the people she has worked with and "that great
Alberta
spirit."
To read the text of her presentation - including her advice
to emerging Alberta
environmental leaders - click here.
Rising to Change: The Alberta Ecotrust 2009 Annual Report
"If nothing ever changed, there'd be no butterflies"
The world was spinning with change for Alberta Ecotrust last
year, as it was for so many of our environmental and corporate partners. Our 2009 Annual Report, now ready for download
or online reading,
details the Foundation's response to the challenges of the times. It also contains quick summaries of the great
projects we funded during 2009, short comments by staff and board members on
their work with the foundation and plans for 2010. As an added bonus, the report contains many
beautiful photographs adorned with memorable quotes on our rapidly changing
world.
Record Boom in Partnership at Alberta Ecotrust
With
all the talk about the rapid pace of change in the world and the economic
recession, it's exciting to see ourselves bucking at least one of those trends!
Since November 2009, we have seen an unprecedented level of support
with five new corporate partners and a matching five environmental
partners joining our community. On the corporate side, we welcome TAQA
North, Cenovus Energy, Penn West Energy Trust, TERA Environmental and most
recently Pembina Pipeline. On the non-profit side, we
are delighted to welcome the High Prairie Regional Environmental Action
Committee and the Athabasca Bioregional Society, the Land Stewardship Centre of
Canada, Cows and Fish, and the Greater Edmonton Alliance. With the
fastest growth on record, Alberta Ecotrust Partners now total 38. . . and rising!
Making Change with Community-Based Social Marketing
What
do we do to generate the sort of change we want to see? It is a particularly
relevant questions these days given the increasing body of research that
suggests education and awareness campaigns using traditional tools such as
brochures, pamphlets and radio and TV ads just don't have much effect on
attitudes or behaviours. One answer lies
in community-based social marketing (CBSM), an approach to behaviour change
that includes personal interaction, personal commitments and identifying and
removing barriers to change.
Alberta's social sector nonprofits have an opportunity to
learn firsthand about CBSM on May 17th and 18th when Doug
McKenzie-Mohr, an environmental psychologist, author and Canada's foremost expert on CBSM, presents an
introductory workshop in Calgary.
Danielle Droitsch, the environmental lawyer and
advocate who has generated big waves in the provincial water scene since
her arrival in 2004, bid farewell to Alberta at the March 24th Ecotrust
AGM. Speaking to an audience of
over 50 Ecotrust partners and friends, she spoke with humour and eloquence about her work in the province and the lessons she's
learned, first as the Bow Riverkeeper and then as the founder and executive
director of Water Matters. The real
strength of Alberta's
environmental movement, she said, is its people, who work as tireless
volunteers to protect the air, water, and native plants and animals of this
"very special place." Droitsch, who is
moving to Washington, D.C.
at the end of the month to help with family obligations, said she will
particularly miss the landscape, the people she has worked with and "that great
Alberta
spirit."
To read the text of her presentation - including her advice
to emerging Alberta
environmental leaders - 
The world was spinning with change for Alberta Ecotrust last
year, as it was for so many of our environmental and corporate partners. Our 2009 Annual Report, now ready for 
With
all the talk about the rapid pace of change in the world and the economic
recession, it's exciting to see ourselves bucking at least one of those trends!
Since November 2009, we have seen an unprecedented level of support
with five new corporate partners and a matching five environmental
partners joining our community. On the corporate side, we welcome 
What
do we do to generate the sort of change we want to see? It is a particularly
relevant questions these days given the increasing body of research that
suggests education and awareness campaigns using traditional tools such as
brochures, pamphlets and radio and TV ads just don't have much effect on
attitudes or behaviours. One answer lies
in community-based social marketing (CBSM), an approach to behaviour change
that includes personal interaction, personal commitments and identifying and
removing barriers to change.
Alberta's social sector nonprofits have an opportunity to
learn firsthand about CBSM on May 17th and 18th when Doug
McKenzie-Mohr, an environmental psychologist, author and Canada's foremost expert on CBSM, presents an
